The excitement of creating compelling design for a global brand far outweigh the challenges. Here is a sampling of some of the design and branding work I have developed for Walmart thus far.
At the beginning of the pandemic, our team was tasked with the goal of reassuring the public that Walmart is operating safely for the health and wellbeing of all.
I illustrated a set of simple, informative icons to help tell that story.
Our team was tasked with creating a series of positive message t-shirts that would be available for purchase on Walmart’s Spark Shop for both the associates and the general public.
Our messaging centered around kindness and respect for all. The designs were a mixture of hand-lettered typography and clean, graphic illustrations.
We also did a little branding work for Walmart's Center for Racial Equity.
While the following systems were just initial concepts, our work focused on color usage to highlight diversity and modular geometric forms to convey the building blocks of progress and change.
